Web Design Strategies That
Help Your Business Grow

Customized Strategies To Drive Real Growth For Your Business

The frustration that most small business owners feel when thinking about their website is REAL.

Frustrated business owner

We help small business owners ease the frustration and confusion of getting a website that performs


Custom Web Design

An effectively designed website is more than pretty text and pictures. We develop web strategies that are designed to answer the questions your potential customers have and to convert them to paying customers. 

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We provide web design services for small businesses


Hosting & Care Plans

Once your website is live, it is important to protect it and keep it up to date. With our Hosting & Care Plans, we will  take the stress out of maintaining your website so you can focus on what’s important: running your business.

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Search Engine Optimization

Just because you build it doesn’t mean they will come. You need a strategic plan to drive the right traffic to your website. Our SEO plans will help guide your journey to the top of Google. 

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How can a strategically designed website help your business?

Happy business owners

Let’s face it. There are plenty of drag and drop web design options out there. And with the ease of creating social media profiles, having an online presence is pretty easy. But having an effective online presence takes some work. We take the time to understand your vision for your business and develop a unique strategy to help you achieve it. We help you tackle common issues all business owners face such as:

  • Is my website speaking to the right people?
  • Does my ideal client understand how I can help them?
  • Is my website doing enough to showcase how much my target audience needs my products or services?

With our personalized approach to website development and design, you can be assured that you will walk away with an effectively designed site that generates results.

Recent Projects

Click or hover over each photo to learn more about that project.

Haute 4 Browz

Haute 4 Browz is an eyebrow service salon that needed a website that not only allowed clients to book services, but that explained the process and showcased previous work. We worked with the owner to identify her target audience and ensured the design and functionality of their website met the needs of her clients. As a result, this new business has seen a significant increase in their bookings and revenue.


Shoot4Results provides concealed pistol license training in the state of Michigan. During COVID, this once in person business had to shift gears to provide online training. With our services, S4R was able to introduce the Shoot4Results Academy online training. This shift if its business model allowed S4R to compete with larger ranges in the area and stay afloat during the pandemic.

Zo On The Go! Catering

Personal chef, Zo, needed a portfolio website that showcased his exceptional cooking skills while keeping his audience engaged and informed about where he would be next. With our help, Zo On The Go! has increased his online presence and now have a centralized location where current and potential clients can contact him.

Ambreose Skin Care

This natural skin care company made a comeback after a long hiatus. Because the company had been dormant for so long, it had lost many of its past customers. After identifying their ideal customer, we develop a solution that properly reintroduced this small business.

Electronic Tax Filers

ETF is an IRS-approved e-filing provider, tax preparer, and tax preparer training service that needed to help build their online presence. We met with the owner to discuss her goals and in the end, the client was delivered a beautifully designed, mobile responsive website with clear calls-to-action.

Mavi Be Inspired

The owner of online women's boutique, Mavi Be Inspired, needed a complete website redesign to match the luxury feel of her business. We strategized with the owner to discover her personal style and identify her ideal customer to create a design she loved and that put her vision front and center. The owner was super excited with the outcome and now feels more confident when sharing her website.

Why Work With Us

Running a small business is not easy. As an entrepreneur, you wear many hats – salesperson, accountant, social media manager. It all can get a bit overwhelming and you’re not always quite sure you’re doing it right.

We know how important your business is to you and hiring someone to handle something major like your website can be scary. It’s our job to make that experience easy and enjoyable for you so that you walk away with a website that you not only love, but one that is designed to help grow your business.

Victoria, Your Web Strategist

Your business deserves a website that works as hard as you do.

About The Pier Collective

Small business owners need a website that does more than just look pretty. At The Pier Collective, we provide solutions that are designed to help you grow and scale your business.